What is the purpose of an industry classification system?

An industry classification system facilitates the collection, tabulation, presentation, and analysis of data relating to establishments and ensures that data about the U.S. economy published by U.S. statistical agencies are uniform and comparable. NAICS ensures that such data are uniform and comparable among Canada, Mexico, and the United States. [SOURCE: US NAICS MANUAL]

How Does a Data Append Work? What is the Process?

The Process: Describe Your Needs, Provide a Sample, Approve the Outputs, and Enjoy the Results.  From Start to Finish, a Dedicated Data Append Specialist will guide you through this short and simple process, always available to answer any questions. Here is a Breakout of the overall Customer Experience you can expect: 1. Determining the ideal … Read more

How Do You Pronounce SIC and NAICS?

Of course, some will have alternate preferences, but we have found the most popular pronunciations for these codes are as follows: NAICS is said “NAKES” and Rhymes with SNAKES. SIC is said “Ess-Eye-Sea” or S-I-C.* *You will notice throughout this site that a single SIC Code will be referred to as ‘AN’ SIC code as … Read more

How do I get an Email Address for Marketing?

The NAICS Association offers a comprehensive list of 103 ways to legally obtain email addresses for marketing purposes, including sign-up forms, Facebook ads, other social media strategies, brick and mortar store email signup strategies and more.

What is a Marketing List?

A Marketing List is a list of current or prospective customers that a business utilizes to increase sales and/or brand awareness. A Business to Business (B2B) Marketing List might include the company name, phone number, and mailing address for use in mailing campaigns or telemarketing campaigns. A more extensive marketing list will include further marketable … Read more

What is a Reverse Email Append?

A Reverse Email Append is a data append process that involves matching a database of email addresses against a larger business database in order to obtain vital marketing data such as Company Name, Address, Phone Number, Contacts, Company Size Information and more. With a Reverse Email Append from NAICS Association, you can add any of … Read more

What Does it Mean to Clean Data?

To clean data is to run an existing database against a more accurate, complete database in order to correct for corrupt, inaccurate, or outdated data. Data cleansing, in practice, is often used by companies who collect data on their customers. Customer information such as business name, contact name, address, phone number etc. are recorded by … Read more

What is Data Enhancement?

“Data Enhancement”  is a process that involves adding new data elements to an existing database. An example of a common data append would be the addition of necessary data to a company’s customer files. Companies often collect basic information on their clients such as phone numbers, emails, or addresses. A data append, or data enhancement, … Read more

What Does it Mean to Append a File?

Appending a File  refers to a process that involves adding new data elements to an existing database. An example of a common file append (or data append) would be the enhancement of a company’s customer files. Companies often collect basic information on their clients such as phone numbers, emails, or addresses. A data append takes … Read more