Standard Record Layouts – NAICS Association

Standard Record Layouts

Single Data Elements

Standard Record Layouts:

Old fashioned mailbox to illustrate mail records.

Mailing
Record

Telemarketing
Record

Headphones with mic on top of a globe. Enhanced telemarketing records.

Enhanced Tele.
Record

Prospecting
Record

DUNS Number
Business Name
Tradestyle Name
Street Address
One SIC Code & Description
Six NAICS Codes & Descriptions
Top Contact Name/Title

*Underlined Items are new additions to the previous Record Layout.

DUNS Number
Business Name
Tradestyle Name
Street Address
One SIC Code & Description
Six NAICS Codes & Descriptions
Top Contact Name/Title
Telephone Number

DUNS Number
Business Name
Tradestyle Name
Street Address
One SIC Code & Description
Six NAICS Codes & Descriptions
Top Contact Name/Title
Telephone Number
Status Indicator (HQ,SL,Branch)
Year Started
Sales Volume or Employee Figures

DUNS Number
Business Name
Tradestyle Name
Street Address
One SIC Code & Description
Six NAICS Codes & Descriptions
Top Contact Name/Title
Telephone Number
Status Indicator (HQ,SL,Branch)
Year Started
Sales Volume
Total Employees
Employees on Site
Web Addresses (URLS)

Additional Data Elements:

• DUNS Numbers
• Physical Address
• Mailing Address
• Telephone Number
• Executive Contact Info
• Email Address
• Web Addresses (URL’s)
• Year Started

• NAICS Codes
• SIC Codes
• Annual Sales
• Employees on Site
• Total Employees
• Square Footage
• Owns/Rents Indicator
• Legal Status

• Corporate/Parent Child Linkage
• Subsidiary Indicator
• Site Status – HQ/SL & Branches
• Woman/Minority Owned
• Latitude/Longitude Coordinates
• Import/Export Indicator
• Stock Ticker Symbol
• Fax Numbers

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