561422 Telemarketing Bureaus and Other Contact Centers

This U.S. industry comprises establishments primarily engaged in operating call centers that initiate or receive communications for others via telephone, facsimile, email, or other communication modes for purposes such as: (1) promoting clients' products or services, (2) taking orders for clients, (3) soliciting contributions for a client, and (4) providing information or assistance regarding a client's products or services. These establishments do not own the product or provide the services they are representing on behalf of clients.

Cross-References. Establishments primarily engaged in--
  • Answering telephone calls and relaying messages to clients--are classified in U.S. Industry 561421, Telephone Answering Services;
  • Organizing and conducting fundraising campaigns on a contract or fee basis, that may include telephone solicitation services--are classified in U.S. Industry 561499, All Other Business Support Services; and
  • Gathering, recording, tabulating, and presenting marketing and public opinion data, that may include telephone canvassing services--are classified in Industry 541910, Marketing Research and Public Opinion Polling.
2007
NAICS
  2012
NAICS
  2017
NAICS
  Corresponding Index
Entries
561422 561422 561422  Customer service call centers
561422 561422 561422  Floral wire services (i.e., telemarketing services)
561422 561422 561422  On-line customer service centers
561422 561422 561422  Order-taking for clients over the Internet
561422 561422 561422  Telemarketing bureaus
561422 561422 561422  Telemarketing services on a contract or fee basis
561422 561422 561422  Telephone call centers
561422 561422 561422  Telephone solicitation services on a contract or fee basis
561422 561422 561422  Wire services (i.e., telemarketing services), floral