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541910 Marketing Research and Public Opinion Polling
This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data.Illustrative Examples:
Broadcast media rating services
Political opinion polling services
Marketing analysis or research services
Statistical sampling services
Opinion research services
Cross-References. Establishments primarily engaged in--
- Providing research and analysis in economics, sociology, and related fields--are classified in Industry 541720, Research and Development in the Social Sciences and Humanities; and
- Providing advice and counsel on marketing strategies--are classified in U.S. Industry 541613, Marketing Consulting Services.
| 2007 NAICS |
2012 NAICS |
2017 NAICS |
Corresponding Index Entries |
|||
| 541910 | 541910 | 541910 | Broadcast media rating services | |||
| 541910 | 541910 | 541910 | Marketing analysis services | |||
| 541910 | 541910 | 541910 | Marketing research services | |||
| 541910 | 541910 | 541910 | Opinion research services | |||
| 541910 | 541910 | 541910 | Political opinion polling services | |||
| 541910 | 541910 | 541910 | Public opinion polling services | |||
| 541910 | 541910 | 541910 | Public opinion research services | |||
| 541910 | 541910 | 541910 | Sampling services, statistical |