NAICS Code Description

454390 - Other Direct Selling Establishments

*Click to View Top Businesses by Revenue for 454390 – Complete Profiles*.

This industry comprises establishments primarily engaged in retailing merchandise (except food for immediate consumption and fuel) via direct sale to the customer by means, such as in-house sales (i.e., party plan merchandising), truck or wagon sales, and portable stalls (i.e., street vendors).

Illustrative Examples:

Direct selling bottled water providers
Direct selling home delivery newspaper routes
Direct selling coffee-break supplies providers
Direct selling locker meat provisioners
Direct selling frozen food and freezer meal plan providers
Direct selling party plan merchandisers


Cross-References. Establishments primarily engaged in--

  • Preparing and selling meals and snacks for immediate consumption from motorized vehicles or nonmotorized carts, catering a route--are classified in Industry 722330, Mobile Food Services; and
  • Retailing heating oil, liquefied petroleum (LP) gas, and other fuels via direct sale--are classified in Industry 454310, Fuel Dealers.
2007
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2012
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2017
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Index Entries for 454390
454390454390454390Bazaars (i.e., temporary stands)
454390454390454390Bottled water providers, direct selling
454390454390454390Canvassers (door-to-door), headquarters for retail sale of merchandise, direct selling
454390454390454390Christmas trees, cut, direct selling
454390454390454390Cigarette stands, temporary
454390454390454390Coffee-break supplies providers, direct selling
454390454390454390Direct selling of merchandise (door-to-door)
454390454390454390Door-to-door retailing of merchandise, direct selling
454390454390454390Flea markets, temporary location, direct selling
454390454390454390Frozen food and freezer meal plan providers, direct selling
454390454390454390Fruit stands, temporary
454390454390454390Home delivery newspaper routes, direct selling
454390454390454390House-to-house direct selling
454390454390454390In-home sales of merchandise, direct selling
454390454390454390Locker meat provisioners, direct selling
454390454390454390Party plan merchandisers, direct selling
454390454390454390Produce stands, temporary
454390454390454390Street vendors (except food)
454390454390454390Water softener service providers, direct selling

Top Businesses by Annual Sales for 454390 – Click for Complete Profiles:

Alticor Global Holdings IncAdaMI
Alticor IncAdaMI
Nestle Waters North Amer IncStamfordCT
Ds Services of America IncAtlantaGA
Amway International IncAdaMI
Mary Kay IncAddisonTX
Mary Kay Holding CorporationAddisonTX
Smart Circle International LLCNewport BeachCA
Scentsy IncMeridianID
Pampered Chef LtdAddisonIL