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453220 Gift, Novelty, and Souvenir Stores

This industry comprises establishments primarily engaged in retailing new gifts, novelty merchandise, souvenirs, greeting cards, seasonal and holiday decorations, and curios.

Illustrative Examples:

Balloon shops
Greeting card shops
Christmas stores
Novelty shops
Curio shops
Souvenir shops
Gift shops
Fruit basket or fruit bouquet stores


Cross-References. Establishments primarily engaged in--
  • Retailing gifts and novelties via electronic home shopping, mail-order, or direct sale--are classified in Subsector 454, Nonstore Retailers;
  • Retailing stationery--are classified in Industry 453210, Office Supplies and Stationery Stores; and
  • Retailing used curios and novelties--are classified in Industry 453310, Used Merchandise Stores.
2007
NAICS		   2012
NAICS		   2017
NAICS		   Corresponding Index
Entries
453220 453220 453220  Balloon shops
453220 453220 453220  Card shops, greeting
453220 453220 453220  Christmas stores
453220 453220 453220  Collectible gift shops (e.g., crystal, pewter, porcelain)
453220 453220 453220  Craft (except craft supply) stores
453220 453220 453220  Curio shops
453220 453220 453220  Fruit basket or fruit bouquet stores (except exclusively by Internet)
453220 453220 453220  Gift shops
453220 453220 453220  Gift stands, permanent location
453220 453220 453220  Greeting card shops
453220 453220 453220  Novelty shops
453220 453220 453220  Party goods (e.g., paper supplies, decorations, novelties) stores
453220 453220 453220  Seasonal and holiday decoration stores
453220 453220 453220  Souvenir shops
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