NAICS Association logo


 541910 Marketing Research and Public Opinion Polling

This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data.

Cross-References. Establishments primarily engaged in--

No change 1997 to 2002 2002 NAICS to 1987 SIC 1997Economic Census Bridge Between 1997 NAICS and SIC
2002
NAICS
1997
NAICS
1987
SIC
Corresponding Index Entries
5419105419108732Broadcast media rating services
5419105419108732Marketing analysis services
5419105419108732Marketing research services
5419105419108732Opinion research services
5419105419108732Political opinion polling services
5419105419108732Public opinion polling services
5419105419108732Public opinion research services
5419105419108732Sampling services, statistical